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Wednesday, March 24, 2010

Google Plus Social Network spreading now. what's the big deal?

The network has five basic components: Circles, Sparks, Hangouts, Instant Uploads and Huddle. It also requires a Google profile, meaning you’ll need to provide Google, at minimum, with a name and a photo.

Circles lets you group your contacts — e.g. friends, work, family. Like Facebook, this features lets you share information with groups of contacts instead of hitting everyone with your latest update at once. Sparks acts like an RSS reader or Facebook news feed, letting you input things you’re interested in and pushing relevant content to you. Hangouts features live group video chats, aiming to foster spontaneous meetings with up to 10 people. You can also alert certain groups of friends when you’re hanging out.

Instant Uploads takes care of the increasingly important mobile aspect of social networking, automatically posting users’ phone pictures and videos to a private album. From there, users can decide if and with whom they want to share their media. You also have the option to add location data to every Google + post.

And Huddle is a group texting feature — similar to Beluga, which Facebook acquired in March — that lets you have a group chat through your phone.

Some analysts are asking whether Google expansion into the social media sphere is a bad move. TechCruch guest contributor Semil Shah asked the same question:

Today’s soft-launch of Google’s new social galaxy, Google+, raises one interesting question: Can Google, a massive, multinational, cash-rich, consumer technology company with multiple successful productivity applications and services, take its dough out of the oven and bake a social network into their bread?

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